Let me start off with an apology. I know this website is an appreciation of Android, and everything that the platform stands for and associates itself with, but at what point does technology news become Android news?… I’m guessing somewhere around here!

Basically, Samsung has just begun a partnership with the Swedish Audio company Jays, with the hope of getting better sounding internal speakers as well as external headphones to accompany all their mobile devices.

“The agreement with Samsung is a great boost for our profile in a key target market. It’s also an incredible endorsement of Jays’ unrivaled quality and our continued success. Coming from the world’s largest manufacturer of smartphones it’s a great compliment.” Noted Rune Torbjörnsen, CEO

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Four months ago I caught up with an old friend and Android enthusiast. He has an HTC Desire HD, and he plays the Android game quite differently to I. He, at his ofirmly in the ‘rooting’ camp, updating his smart-phone’s software beyond its intended capacity. Over lunch he inspected my then-new HTC Sensation 4G. He pointed out its inferior audio software, advising that Beats is the new best thing. Understandably, in the age of consumer ignorance, I considered this axiomatic, and pursued no further research. More recently I found myself pointing out to another friend that the new ICS updates for older HTC phones will introduce Beats, a feature to be desired. Being the critical thinker that I am, …