Telstra 285 days ago | | 6 Comments

Telstra releases key stats on revenue, profit, users and 4G activations for 2012 FY

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A big thanks to the guys over at Gizmodo for doing what we simply could not – decipher Telstra’s absurdly large financial report. We’ve gone through their stats and got the key figures on what is useful for your/our ears.

2011/2012 was one of Telstra’s biggest years to date, which is really quite something in the current financial climate of the world.

The Users:

Telstra has added 1.56 million new mobile subscribers in the last year, bringing them to a grand total of 13.8 million. Which, for those of you who don’t know, is approximately 63% of Australia’s total population. Yes, many of us have multiple connections but most of us simply don’t. This is a huge number and Telstra is definitely the market leader right now.

Of those who have chosen Telstra, 233,000 has chosen a bundle plan in the last 12 months, bringing the total to 1.4 million. Which means that around 10% of Telstra’s customers choose to bundle different packages together – that in itself is quite a remarkable statistic.

The 4G LTE:

Telstra was the first telco in Australia to launch its 4G LTE network, and it appears that it has been rewarded for doing so. Telstra now has 375,000 4G active devices on its network, which launched under a year ago.

The money

Telstra’s revenue is sitting nice and plump at $25.4 billion for the last 12 months, while its profit is settling in quite nicely at $3.42 billion. While this is an incredibly large number, it is always quite hilarious to think that Samsung profited ~$6 billion in just Q2 alone.

Well, there you have it. Telstra had another good year and is looking to be moving in the right direction. Their current marketing campaign is doing well and their completely new look puts them in the good books with me. They’re getting bigger on social media and things are looking good.

If you feel that you can brave Telstra’s 133 page document then you can check the full pdf here. If you have something to do in the next few days then I’d suggest staying away.

How about you? Are you a Telstra user or with another telco?

Source: Telstra 2012 Financial Year Report
Via: Gizmodo

Written by : Josh is the founder of Android Australia. He is an adamant vegan, tech enthusiast and psychology student. He is currently a Google Chromebook Product Specialist and a Student Ambassador. You should probably follow him at +Josh on Twitter or on his personal blog!
  • http://twitter.com/miracleboi miracleboi

    I am a Telstra customer (both mine and my partners mobiles plus my 4G wifi device) and they are expensive but in all honestly offer better if not the only constantly better quality coverage than other telco’s.

    I have been thinking about also getting the Samsung Galaxy Tab 8.9 4G tablet for my partner but still not sure or sold.

    But basically I love Telstra over the other telco’s any day!!!

  • gurgle

    A few other interesting tidbits –

    User breakdown:
    6.6m postpaid
    3.2m prepaid
    3.1m mobile broadband
    800k ‘machine to machine’ (IP devices etc)

    ARPU (Average Revenue Per User):
    $16.87 prepaid
    $31.26 mobile broadband
    $61.51 postpaid

    88% handsets sold in 2012 were smartphones

    And this gem:

    “Mobile interconnection revenue increased by 18.3% to $769 million. The growth in interconnection revenue has been driven by SMS volumes and is attributable, in part, to an increase in the number of postpaid handheld plans which include an unlimited SMS bundle”

    Goddamn i can’t wait for email and IM apps to kill SMS and put an end to carriers blatantly overcharging us for a service that eventually costs them nothing.

    • gurgle

      Damn you autocorrect! eventually > essentially

    • http://androidaustralia.com.au Josh Berg

      Couldn’t agree more. About 80% of my messaging is done through WhatsApp, 19% on SMS and 1% on Facebook Messenger. Nice pickups there too – did you read through the full report?

      • gurgle

        Nah, just scanned it. Zeigler and co at The Verge are always talking about ARPU so i mostly just looked it out for that.

  • gurgle